Brosh Funeral Chapel

December 24 *Biondolillo DDS, Frank “Doc B,” 91, Port Crane, 21-Dec, Osterhoudt-Madden Funeral Home *Cutting, Cheryl Ann, 64, Afton, 19-Dec, C.H. Landers Funeral Chapel Dence, Mary A., 90, Candor, 21-Dec, Estey, Munroe & Fahey Funeral Home Hartwig, Catherine, 77, Berkshire, 23-Dec, MacPherson Funeral Home *Jones, Sharon Elizabeth, 72, Summerville, 22-Dec, James Dyal Funeral Home Reynolds, Dennis P., 71, Owego, New York, 21-Dec, Estey, Munroe & Fahey Funeral Home *Stenta, Filomena, 86, Binghamton, 22-Dec, Thomas J. Shea Funeral Home, Inc. *Voloshen, Thomas, 77, Conklin, 21-Dec, Thomas J. Shea Funeral Home, Inc. December 23 Dence, Mary A., 90, Candor, 21-Dec, Estey, Munroe & Fahey Funeral Home *Ludwig, Emily Ann “Oppie,” 87, Binghamton, 14-Dec, Savage-Demarco Funeral Services *Potter, Kenneth C., 75, Vestal, 6-Dec, Allen Memorial Home Scott-Duconger, Anita Freelove, 70, Kirkwood, 15-Dec, Savage-Demarco Funeral Service December 21 *Hart, Bobby, 86, Nineveh, 15-Dec, Osterhoudt-Madden Funeral Home *Jicha, Donna M, Thomas J.Shea Funeral Home *Lee, Anna, 93, Owego, NY, 17-Dec, Estey, Munroe & Fahey Funeral Home *Ludwig, Emily Ann “Oppie,” 87, Binghamton, 14-Dec, Savage-Demarco Funeral Services *Miller, Joseph A., 39, Binghamton, 17-Dec, Allen Memorial Home *Potter, Kenneth C., 75, Vestal, 6-Dec, Allen Memorial Home ...

The price is included in the company’s funeral-service fees, CEO Brad Rex says. Photo: Eve Edelheit for The Wall Street Journal 54 Comments By James R. Hagerty James R. Hagerty The Wall Street Journal Biography @jamesrhagerty Google+ Nov. 3, 2016 9:00 a.m. ET As more Americans choose cremation—often dispensing with the need for caskets, burial plots and dreary rituals—the funeral industry is reinventing itself. The goal: stay relevant and avoid a plunge in profit. “This industry was really built around selling a casket,” Thomas Ryan, chief executive of Service Corp. SCI -2.78% International, the largest U.S. operator of funeral homes, said in an interview. “Now it’s really about remembering the person.” That can mean elaborate pageantry. “We don’t call it a funeral service,” said Brad Rex, chief executive of Foundation Partners Group, which owns 50 funeral homes and nine cemeteries in 14 states. “We call it a gathering.” Related Casket Maker Sees Growth Despite Rise of Cremations Most of Foundation’s homes have a “multisensory experience room,” said Mr. Rex, who p...